What do we intend with this
Posted: Mon Dec 23, 2024 4:38 am
Google continues to give more and more importance to user questions, which is why it is not unusual to see the “People Also Ask” block more and more frequently in many of the results that appear in its SERP.
Aware of this, at SEMrush we have prepared a study on these other questions that are asked in search engines.
Very simply, the objective of our study is to provide information on keywords and the percentage of People Also Ask - PAA they achieve, so that they can be used to help in the SEO and content strategy of both individual and company marketing professionals.
Table of contents
What is People Also Ask - PAA?
What else do Other User Questions add?
Step 1
Step 2
General data extracted from the SEMrush study on People Also Ask
Specific data extracted from the SEMrush study on PAA in Spain
Questions that generate People Also Ask in Spain
Number of words per keyword and PAA in Spain
How do People Also Ask relate to other SERP features in Spain?
Search volume and People Also Ask in Spain
Specific data extracted from the SEMrush study on PAA in Mexico
Questions that generate People Also Ask in Mexico
Number of words per keyword and PAA in Mexico
How do People Also Ask relate to other SERP features in Mexico?
Search volume and People Also Ask in Mexico
Specific data extracted from the SEMrush study on PAA in Colombia
Questions that generate People Also Ask in Colombia
Number of words per keyword and PAA in Colombia
How do People Also Ask relate to other SERP features in Colombia?
Search volume and People Also Ask in Colombia
SEMrush's study of Other User Questions in the SERP
In the study we have carried out, we have taken into account two fundamental dubai number for whatsapp analysis factors around the other questions from users:
The device.
The country.
Likewise, the number of keywords analyzed in total is an important factor to consider in either version, with the following data corresponding to each country:
Spain: 1.2 million.
Mexico: 2.8 million.
Colombia: 1.3 million.
Based on these keywords, we have analyzed how Google PAAs behave in the SERPs, differentiating the results between the desktop version and the mobile version for a better understanding.
And these are the general figures for each country:
Spain: 199 thousand.
Mexico: 670 thousand.
Colombia: 291 thousand.
As you can imagine, conducting a study of this magnitude involves many hours of work and considerable research work, and this is the main reason why we have limited it to “only” 3 countries (Spain, Mexico and Colombia).
If you are a regular follower of our blog, you will surely remember that we used the same procedure in our study of featured snippets: Google Featured snippet: what it is and how to win it - SEMrush Study .
The analysis process was as follows: of the total number of words in the sample, a certain number appear as positioned in the SERP and of these, another different number manage to be People Also Ask depending on the factor we are analyzing at that time.
You're probably eager to start looking at data, but before we move on, we need to establish some concepts.
Aware of this, at SEMrush we have prepared a study on these other questions that are asked in search engines.
Very simply, the objective of our study is to provide information on keywords and the percentage of People Also Ask - PAA they achieve, so that they can be used to help in the SEO and content strategy of both individual and company marketing professionals.
Table of contents
What is People Also Ask - PAA?
What else do Other User Questions add?
Step 1
Step 2
General data extracted from the SEMrush study on People Also Ask
Specific data extracted from the SEMrush study on PAA in Spain
Questions that generate People Also Ask in Spain
Number of words per keyword and PAA in Spain
How do People Also Ask relate to other SERP features in Spain?
Search volume and People Also Ask in Spain
Specific data extracted from the SEMrush study on PAA in Mexico
Questions that generate People Also Ask in Mexico
Number of words per keyword and PAA in Mexico
How do People Also Ask relate to other SERP features in Mexico?
Search volume and People Also Ask in Mexico
Specific data extracted from the SEMrush study on PAA in Colombia
Questions that generate People Also Ask in Colombia
Number of words per keyword and PAA in Colombia
How do People Also Ask relate to other SERP features in Colombia?
Search volume and People Also Ask in Colombia
SEMrush's study of Other User Questions in the SERP
In the study we have carried out, we have taken into account two fundamental dubai number for whatsapp analysis factors around the other questions from users:
The device.
The country.
Likewise, the number of keywords analyzed in total is an important factor to consider in either version, with the following data corresponding to each country:
Spain: 1.2 million.
Mexico: 2.8 million.
Colombia: 1.3 million.
Based on these keywords, we have analyzed how Google PAAs behave in the SERPs, differentiating the results between the desktop version and the mobile version for a better understanding.
And these are the general figures for each country:
Spain: 199 thousand.
Mexico: 670 thousand.
Colombia: 291 thousand.
As you can imagine, conducting a study of this magnitude involves many hours of work and considerable research work, and this is the main reason why we have limited it to “only” 3 countries (Spain, Mexico and Colombia).
If you are a regular follower of our blog, you will surely remember that we used the same procedure in our study of featured snippets: Google Featured snippet: what it is and how to win it - SEMrush Study .
The analysis process was as follows: of the total number of words in the sample, a certain number appear as positioned in the SERP and of these, another different number manage to be People Also Ask depending on the factor we are analyzing at that time.
You're probably eager to start looking at data, but before we move on, we need to establish some concepts.