Overview of market potential
Posted: Mon Dec 23, 2024 3:54 am
The information given by a profile report may confirm or add to your knowledge of your market sector – often both!
By studying the market sectors in which you are under and overrepresented you can develop marketing strategies to either concentrate in your key markets and/or improve the weak areas.
Market Potential
It may be the case that market cp number philippines sectors in which you are overrepresented offer little further scope for opportunity. This would be the case if the market is oversaturated, or is a small niche market. The Market Potential graphic helps identify the market sectors offering the largest opportunities.
Specifying Business Questions
Remember that the Analysis Selection specifies the target segment to be profiled and the Base Selection defines the underlying base population. The Analysis and Base Selections can be set to any selection of records to give you the flexibility to investigate real business questions.
Often the Base Selection for your profile will be a reduced subset of the universe database. The Base Selection might be defined to cover the potential market sector e.g. your product or offer is only applicable to limited companies, consumers with a driving licence, current account holders etc.
By studying the market sectors in which you are under and overrepresented you can develop marketing strategies to either concentrate in your key markets and/or improve the weak areas.
Market Potential
It may be the case that market cp number philippines sectors in which you are overrepresented offer little further scope for opportunity. This would be the case if the market is oversaturated, or is a small niche market. The Market Potential graphic helps identify the market sectors offering the largest opportunities.
Specifying Business Questions
Remember that the Analysis Selection specifies the target segment to be profiled and the Base Selection defines the underlying base population. The Analysis and Base Selections can be set to any selection of records to give you the flexibility to investigate real business questions.
Often the Base Selection for your profile will be a reduced subset of the universe database. The Base Selection might be defined to cover the potential market sector e.g. your product or offer is only applicable to limited companies, consumers with a driving licence, current account holders etc.