Why is upselling so important?

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babyrazia113
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Joined: Sat Dec 21, 2024 9:36 am

Why is upselling so important?

Post by babyrazia113 »

Upselling is not only about increasing the average bill. It is an opportunity for a company to show its care for the client, understand their real needs and offer a solution that will make their life easier or more comfortable. For example, a customer buys a smartphone – you can offer them a case, protective glass or an extended warranty. And a car service customer can be advised to use the seasonal tire change or body polishing service.

Such offers create additional value for the client, and for the company - this is a direct path to income growth and loyalty . But if the manager is not confident in his abilities or is afraid of refusal, he may not make an offer at all.

The main reasons why upselling is missed:

Fear of being pushy and ruining the impression of the main transaction.
Lack of skills to identify needs.
Lack of knowledge about additional products and their value to the customer.
Which managers exploit opportunities better than others?
The best upsells are those employees who possess a number of qualities:

Listening skills. Managers who can hear the client united arab emirates mobile database easily identify their needs and offer relevant solutions.
Product knowledge: Confidence in knowing the benefits of additional products or services allows you to communicate their value effectively.
The ability to communicate unobtrusively. The art of upselling is to make the client feel cared for, not pressured.
But even the most experienced employees sometimes miss opportunities, especially if they don’t have a clear system for analyzing and understanding at what stage they could have done more.

How SalesAI helps to unlock the potential of upselling?
SalesAI is a powerful tool that allows you to analyze calls and meetings to understand how actively your team is working on upselling.

SalesAI capabilities for upselling analysis:

Detailed statistics. The system records the percentage of calls in which additional products were offered and how many of these offers were successful, automatically calculating the conversion . For example, out of 500 calls, upselling could have been offered in 200 (40%), but 120 clients (24%) agreed to them.
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