Increases targeted traffic visiting your website
Posted: Tue Jan 28, 2025 8:57 am
Users love it for its simplicity, and customers trust Shopify stores, which is why there have been more44 million Shopify customersin 2020 alone. That same year, Shopify stores had around 58 million visits.
However, if you want to be a successful Shopify merchant, it's not enough to launch and stock your online store and hope for the best. You need to promote your store and products to your target market.
Besides using aShopify chat pluginto connect with customers, let me argentina mobile database show you how to reach more potential customers with digital PR and make them love you. By the end of this post, you will be able to engage in online advertising that will drive significant traffic to your Shopify website and generate ongoing sales.
Why all Shopify websites can benefit from digital PR
Several marketing options are available to promote websites, such asShopify couponsand other types of promotions, but digital PR delivers some of the best returns on investment. Digital PR (Public relations) involves creating brand awareness through various online strategies, which we will discuss later.
Digital PR doesn't just get your brand noticed by your target customers. It also convinces them through storytelling that you're perfect.Shopify storefor their needs. Additional reasons to promote your Shopify website with digital PR are:
Lower barrier to entry than traditional PR
Traditional PR channels, such as TV, billboards and magazines, require payment to advertise your brand. Integrating your offline audience into your online marketing flow is difficult with traditional PR unless you use technologies such ascustom QR codesor use calls to action targeted at social media profiles or websites. Audience targeting is limited and time to conversion for traditional PR is longer than digital PR.
However, if you want to be a successful Shopify merchant, it's not enough to launch and stock your online store and hope for the best. You need to promote your store and products to your target market.
Besides using aShopify chat pluginto connect with customers, let me argentina mobile database show you how to reach more potential customers with digital PR and make them love you. By the end of this post, you will be able to engage in online advertising that will drive significant traffic to your Shopify website and generate ongoing sales.
Why all Shopify websites can benefit from digital PR
Several marketing options are available to promote websites, such asShopify couponsand other types of promotions, but digital PR delivers some of the best returns on investment. Digital PR (Public relations) involves creating brand awareness through various online strategies, which we will discuss later.
Digital PR doesn't just get your brand noticed by your target customers. It also convinces them through storytelling that you're perfect.Shopify storefor their needs. Additional reasons to promote your Shopify website with digital PR are:
Lower barrier to entry than traditional PR
Traditional PR channels, such as TV, billboards and magazines, require payment to advertise your brand. Integrating your offline audience into your online marketing flow is difficult with traditional PR unless you use technologies such ascustom QR codesor use calls to action targeted at social media profiles or websites. Audience targeting is limited and time to conversion for traditional PR is longer than digital PR.