Using the company life cycle model allows you to understand what changes are needed at a particular stage of development and implement them at the right time and in the right place. The head of the organization must be familiar with the principles of cyclical development in order to understand what characterizes each period of the enterprise's life and be able to determine these periods. All changes that occur in any business can, in principle, be foreseen if you know how to approach the issue.
How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
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I have always been concerned spain email list about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.
And I know that such leaps are always the result of painstaking work in five areas:
Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.
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From the moment of formation to the termination of activity, a whole series of changes occur at the enterprise. Of course, the management strategy must also change. Each stage is characterized by its own specific problems, which may no longer be important at subsequent stages, giving way to completely different ones.
As a company moves from one stage of the life cycle to another, organizational difficulties inevitably arise. And the manager's task here is to understand what caused the complications. Perhaps, at some point, management errors were made, or perhaps this is just a sign that a certain stage of the life cycle has come to an end and the time has come to move on to the next one, which indicates the need for some reorganization.
When studying the work of many companies, the following factors of successful development were identified: a well-chosen management strategy; rational distribution of resources; flexibility to restructuring (when the chosen course leads away from the goal). If a company fails to cope with the planned tasks, it simply ceases to exist.
Here is what the founder of an organization must do at the time of its formation (that is, at the very beginning):
obtain information about the presence of market demand for the product (or service) that the company will produce;
study existing competitors, compare their resources, capabilities and strategies with the potential of your own enterprise;
try to find sources of additional resources (both your own and outside the organization);
choose the right management approach, covering all significant aspects of the organization's activities: this is the distribution of responsibilities between employees; the formation of a system of rewards and punishments, measures of responsibility; the development of a well-established mechanism for decision-making.