Conclusion Creating a pillar page strategy does not have to be
Posted: Tue Jan 28, 2025 4:15 am
Pillar page strategies force you to take a look at the buyer personas in your industry. If you combine those with topic clusters, you’re going to be answering top of funnel queries, like “what is?”, mid-funnel queries like “benefits of”, and bottom funnel queries like “the best of”. Not only are you creating content that search engines find relevant — you’re creating content for every stage of your buyer’s journey. This allows your users to easily make their way through the sales funnel and bridge any gap you may have had in your sales process.
This strategy can tie content creation to revenue, which is becoming increasingly greece gambling data important in B2B. Besides the clean-up that you get from the content audit, your website should also experience legitimate SEO benefits. When I implemented my strategy, there was a clear indication that it was working. This strategy was implemented in the middle of February 2021. Both impressions and clicks drastically increased, and continued to climb through the spring: Screenshot of a Google Analytics trend line showing steady increases of impressions (purple line) and clicks (blue line) between February and April 2021.
difficult if you follow these easy steps: Use your buyer persona to identify solutions you can easily write diverse content about. Analyze the SERP to understand what sort of questions are being asked and what content is being written around your chosen topic. Audit your content for gaps and optimization opportunities so your team can easily cluster related content together and identify duplicate content. Pillar pages are crucial to your content strategy as a whole.
This strategy can tie content creation to revenue, which is becoming increasingly greece gambling data important in B2B. Besides the clean-up that you get from the content audit, your website should also experience legitimate SEO benefits. When I implemented my strategy, there was a clear indication that it was working. This strategy was implemented in the middle of February 2021. Both impressions and clicks drastically increased, and continued to climb through the spring: Screenshot of a Google Analytics trend line showing steady increases of impressions (purple line) and clicks (blue line) between February and April 2021.
difficult if you follow these easy steps: Use your buyer persona to identify solutions you can easily write diverse content about. Analyze the SERP to understand what sort of questions are being asked and what content is being written around your chosen topic. Audit your content for gaps and optimization opportunities so your team can easily cluster related content together and identify duplicate content. Pillar pages are crucial to your content strategy as a whole.