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Why is voice search growing?

Posted: Tue Jan 28, 2025 4:00 am
by rumana777
Are you already familiar with the voice search function and if so, how actively do you use it? The fact is that voice search has been completely shaking up online marketing for some time now. The mobile phone revolutionized the idea of ​​conducting not only written but also spoken online searches. It was primarily Apple's voice search algorithm called Siri in 2011 that helped make voice searches more important and interesting. Nowadays, we use voice search not only on our mobile phones, but also stationary: home offices and the Internet ensured that voice input received a strong boost. Understandable, because using voice input via voice search represents a significant increase in convenience: we save ourselves the annoying typing on the small smartphone display by simply asking our device the question - and the answers are then even read out to us! However, voice search does have an influence on our search behavior on the World Wide Web. And for this reason, in this article we will tell you everything you need to know about voice search SEO. We will also give you concrete optimization tips so that you can improve your rankings within the search algorithms.

What is Voice Search SEO?

Voice search is a speech technology based on artificial rcs data hong kong intelligence. Voice search is becoming increasingly popular because it allows users to perform online searches using spoken words without having to use the keyboard. Voice search is therefore faster, smoother and easier than the usual search method. We use less energy to operate and get our answer faster! So it is not surprising that voice search is becoming increasingly popular: we give a command to our voice search-enabled device and it then gives us answers based on the search algorithms. And this is exactly where voice search SEO comes in!

Voice search is increasing because it fits in perfectly with our mobile and new lifestyle. Voice search has spread with smartphones, because the most common voice searches are made by mobile users. Voice search is convenient and can be used ideally on the go with a mobile phone. So far, voice search has tended to be used for less complex search queries. These include the weather forecast, opening hours, store addresses, sports results or recipes. However, the trend is moving towards users wanting to use voice search for more complex needs soon. And that's why it's important to start using voice search SEO now and optimize your own website for voice search commands. As far as usage patterns are concerned, the following distinction can be made: There is simple voice input, where commands are sent to technical devices using only the voice, for example to play music, call a person, set a reminder function, find out the weather forecast, etc. Now voice search is increasingly coming into play, where knowledge questions need to be answered, directions or company information requested, food ordered online or clothes purchased. And here we are moving into the context that is relevant for SEO experts.