Growth marketing is a type of marketing that uses customer data accumulated within a company to strengthen relationships and lead to sales. It is an in-house marketing that targets existing customers , rather than creating new customers . The idea is to create fans of your company and encourage them to continue purchasing from you.
Successful growth marketing can generate sustainable profits over the long term.
Growth marketing requires strong relationships with customers. By creating fans who continue to love your company, you can ensure continuous profits.
In the future, in order to differentiate themselves administration directors email database from other companies, they will need to continue to provide services that are tailored to their users by making full use of tools that enable more detailed behavioral analysis.
Why Growth Marketing is Gaining Attention
Why is growth marketing getting so much attention now?
Below are two possible reasons why.
An environment has been created where a large amount of data can be visualized
It's becoming harder to acquire new customers
An environment has been created where a large amount of data can be visualized
The progress of the Internet environment in recent years has been remarkable. Data analysis tools have been available for some time, but improvements have been made to make them easier to view and understand, and they have now been brought to a level where the situation can be judged at a glance.
What is Growth Marketing? Hybrid Relationships
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