Since different activities are carried out at the same time in each schedule

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Advertising results and data analysis
The following are the results of this advertising test:


1. CPA is reduced and conversion rate is improved

Under the same budget, the number of ticket buyers in the experimental group (ASC + general conversion) is 68% higher than that in the control group. In addition, the CPA of ASC advertising is also the lowest. It can bulk sms bahrain be seen that ASC can help us achieve the same goal under the same budget. Identify potential customers who are more likely to sign up.​

2.CTR increases and material performance improves significantly

The CTR of the experimental group is 10.5% higher than that of the control group, and the CTR of ASC advertising is 26% higher than that of full conversion advertising. It can be seen that the diversity and creativity of the materials have a more significant improvement in the efficiency of ASC advertising.​

3. Expand the audience scope and increase the proportion of new customers

ASC ads paired with general conversion ads expand the age range of the target audience, and even if there is no budget limit for existing customers, new customers account for more than 80% of all ads reached, showing that even if it is not possible to set an existing customer list for each marketing campaign , through machine learning, you can also accurately reach the target audience.