You got into it because you’re creative and love working with people and sharing your company’s vision and brand. Using a social media content calendar frees up your time by removing routine scheduling and last-minute tasks from your day-to-day, allowing you to get back to being creative and working on the intuitive aspects of your role.Channel differentiation is key.We've talked about this before, but it bears another mention. You don't want to post the same update on multiple social networks.
It looks lazy if your audience members follow you mexico telemarketing data on multiple sites. Add to that the fact that each platform has its own flavor and tone, and you can see why using the calendar to design pieces for each network individually can be worthwhile. content calendaras with many of the topics we dive into here on the marketing aspiration blog, there are ways to do this cheap/free, and that's going to be our focus today as this article aims to get you up and running with your social media content calendar .
For starters, you probably have a google account. You might even use g-suite for business. That means you have access to a suite of productivity tools that are ideal for this. Take google sheets, g-suite’s spreadsheet app, for example. Grab a calendar template, share it with your content team, and start creating.Or you can look more specifically at project management-oriented tools like trello or asana. These offer free options with slightly limited features to get you started.