Cost: from RUB 3,500 per month for the “Simple Call Tracking” tariff and from RUB 4,500 for “Professional Call Tracking”. There are additional paid options and tariff extensions.
CoMagic
Main characteristics:
very flexible call tracking advertising database with dynamic and static numbers, virtual PBX, callback, chat, automatic spam protection and much more;
connection and support of widgets: lead generator, sitephone, consultant;
integration with more than 70 CRM, as well as with BI systems;
customizing reports;
multichannel analysis;
integration with third-party feedback widgets, as well as with analytics systems and advertising accounts (Yandex.Direct, VK Ads, MyTarget, etc.);
Associated Conversion Data;
dashboards, etc.
CoMagic is primarily a call tracking service with great potential. It has VATS, recording, decoding, auto-call, tagging and many contact reports. In addition to call tracking, there are additional end-to-end analytics options. The service is truly amazing. You can track requests from different sites, collect multi-channel statistics, integrate with advertising accounts and much more.
Bottom line: If your company primarily communicates with customers over the phone and needs detailed statistics on calls, recordings, transcriptions, checklist compliance, tags, etc., CoMagic is definitely for you. But how wise it is to use it without buying call tracking is an interesting question. There are good alternatives for this solution.
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Callibri
Cost: individual price calculation based on the main parameters of the product – call tracking. From 1,000 rubles per month for sites with up to 100 visits per day.
Callibri
Main characteristics:
email tracking;
call recording and saving;
static and dynamic contact tracking;
virtual PBX;
detailed information about the data collected for most of the necessary parameters, such as sources, conversions, audience segments, keywords, visits, clicks, cost, ROI, CPO;
integration with more than 18 analytics and advertising systems (Metrica, Google Ads, Direct, amoCRM, Google Analytics, Bitrix24, Avito, etc.).
To use end-to-end analytics, you need to connect “Multitracking” or “Multichat” – this is one of the company’s main products.
The level of detail in the final document is sufficient for small businesses, but may be insufficient for larger enterprises that require reporting on non-standard parameters.
Bottom line: First and foremost, this is a call tracking service. End-to-end services cannot be connected separately. Recommended for those who do not have a CT yet and those who want to replace it. The data is not very detailed, but it is enough to make basic marketing decisions.