Leverage your customers' data to offer them unique and personalized experiences

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shammis606
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Joined: Tue Jan 07, 2025 5:10 am

Leverage your customers' data to offer them unique and personalized experiences

Post by shammis606 »

Today, a key factor in competing in the market is to offer unique and personalized customer experiences . Can you imagine being able to unify all your customers' data on a single platform to obtain ideas and thus take smarter actions? With Dynamics 365 Customer Insights you can do it!

This new application, recently launched by Microsoft, allows your marketing, overseas chinese in australia data sales and customer service teams to unify your customers' data to obtain a 360º view and thus offer them individual interactions .

Specifically, Dynamics 365 Customer Insights enables organizations to:

Get a 360º view of the customer
Connect and unify all your customer data (transactional, observational and behavioral sources).

Improve and create customer profiles through the unique and comprehensive view offered by Microsoft Graph , the solution that allows you to connect to a large amount of data and information that Microsoft builds in the cloud.

Getting ideas to take action
You can identify trends and patterns , gaining actionable insights with configurable metrics and KPIs.

Predict your customers' intent and get guidance on the best actions to take next, thanks to AI and custom machine learning algorithms.

Gain deeper insights and improve decision making by customizing reports and dashboards ( Power BI ) and creating custom apps (PowerApps).

Automate customer-centric experiences and processes by setting up workflows with Microsoft Flow.

Rely on a productive and secure platform
Maintain control of your data , ensuring its privacy and compliance with the GDPR.

Optimize time to value with a 100% SaaS application and self-service experience based on the Azure cloud .

Leverage Microsoft’s AI expertise, cloud, data management, and developer platforms to unlock insights that help you better serve your customers.

Automate customer-centric experiences and processes by setting up workflows with Microsoft Flow.

Offer individual interactions
The full potential of the solution is clear, but what can Marketing, Sales, and Customer Service professionals individually do with Dynamics 365 Customer Insights?

power-end-to-end-ce
Marketing Professionals
Create more precise market segments to better reach your potential customers.

Combine information obtained from events, locations, user profile attributes and historical data to deliver more personalized content and offers .
Sales Professionals
Provide customers with recommendations for complementary products or services .

Maximize cross- selling and up-selling opportunities.

Customer Service Professionals (call center)
Offer more proactive and omnichannel support .

Offer consistent, personalized interactions , leaving your customers feeling valued and understood.
Demo | Dynamics 365 Customer Insights
Below, we leave you a demo so you can get to know the solution from within:
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