Email marketing campaigns can be automated and segmented based on subscribers’ interests, behaviors, and purchase histories.
According to Oberlo, email marketing generates an average return of $42 for every $1 spent, making it one of the most effective marketing channels.
Advantages:
Direct access to subscribers’ inboxes
Highly targeted and south korea whatsapp number personalized communication
Cost-effective and scalable
Measurable results and analytics
Fosters customer relationships and loyalty
Drawbacks:
Potential for spam and inbox clutter
Compliance with anti-spam regulations
Maintaining a clean and engaged email list
Designing visually appealing and responsive emails
Avoiding spam filters and low deliverability
Also Read: Learn What is Email Marketing in 5 Simple Steps