What is a Pillar Page for?
Posted: Mon Jan 20, 2025 10:31 am
Pillar pages serve to effectively organize web content and help search engines quickly determine the topic and rank it. This is very important because Google, for example, does not favor sites that have a difficult-to-define topic.
Additionally, the Pillar Page serves to offer a more organized and user-friendly experience for your audience. These pages act as a roadmap for the rest of the site, as they display all of the content on the site. For the purposes of navigation, this is the most correct way to structure the page.
The level of organization of Pillar pages makes it easy for your audience to find what they are looking for, which increases user engagement. Plus, there are other SEO benefits that pillar pages provide:
If you create information focused on a single topic, Google will rank it favorably.
Your visitors and search engines can get an overview of the content and then expand the information.
You can get more leads organically, as long as your content generates value and solves the needs that people are looking for.
It shows that you are an expert on a topic, gives you authority and increases your audience's engagement.
https://www.youtube.com/watch?v=UGBXx_gWvq8
Pillar Pages and Topic Clusters
Clusters are a methodology used to organize multiple pages of content on hungary whatsapp number database your website in a clear and easily visible way for your potential customers.
A cluster can be compared to a bunch of grapes, and the trunk of the plant would be the pillar page. And that is basically what this new method of strengthening your authority in relation to Google works on: you organize your content so that the topics are clustered in a clear and complementary way. How is this done? Through topics for all the content you have compiled on the same topic, containing links to your Pillar Page.
Pillar Page
Origin:Hubspot.com
That is, this organization of the content is given in the following way for each chosen subject:
Dense and organized Pilar Page that mentions everything related to a specific topic
Complementary articles that go deeper into each topic
Links between the Pilar Page and those complementary articles
Additionally, the Pillar Page serves to offer a more organized and user-friendly experience for your audience. These pages act as a roadmap for the rest of the site, as they display all of the content on the site. For the purposes of navigation, this is the most correct way to structure the page.
The level of organization of Pillar pages makes it easy for your audience to find what they are looking for, which increases user engagement. Plus, there are other SEO benefits that pillar pages provide:
If you create information focused on a single topic, Google will rank it favorably.
Your visitors and search engines can get an overview of the content and then expand the information.
You can get more leads organically, as long as your content generates value and solves the needs that people are looking for.
It shows that you are an expert on a topic, gives you authority and increases your audience's engagement.
https://www.youtube.com/watch?v=UGBXx_gWvq8
Pillar Pages and Topic Clusters
Clusters are a methodology used to organize multiple pages of content on hungary whatsapp number database your website in a clear and easily visible way for your potential customers.
A cluster can be compared to a bunch of grapes, and the trunk of the plant would be the pillar page. And that is basically what this new method of strengthening your authority in relation to Google works on: you organize your content so that the topics are clustered in a clear and complementary way. How is this done? Through topics for all the content you have compiled on the same topic, containing links to your Pillar Page.
Pillar Page
Origin:Hubspot.com
That is, this organization of the content is given in the following way for each chosen subject:
Dense and organized Pilar Page that mentions everything related to a specific topic
Complementary articles that go deeper into each topic
Links between the Pilar Page and those complementary articles