Melissa believes that the advantage brazil b2b leads of a small digital marketing agency is its flexibility and ability to adapt and experiment with new technologies and platforms faster than larger agencies. Regardless of size, however, all agencies must keep up with the ever-changing digital marketing landscape. The basic principles of traditional marketing still apply, but marketers must continually adopt new strategies and adapt their methods.
In addition to running a successful digital marketing agency, Melissa is passionate about coaching and supporting other marketers in today's complex environment. She created a marketing therapy community on Slack where marketers could connect in a safe space to discuss challenges, share insights, and support each other.
The forum is intentionally limited to one marketer per organization so that members can openly discuss issues they may not feel comfortable raising within their own companies. Melissa hopes this forum will be a place where marketers can “vent,” brainstorm problem-solving, and find inspiration so they can be successful at their jobs without feeling burned out.
Customer service methods and concepts
When working for clients, Melissa's agency focuses on several key elements:
Staying at the forefront of marketing innovation
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