Key questions to ask include
Posted: Sun Dec 22, 2024 5:06 am
This should include not only the skills necessary for current operations but also those that will drive future success. This should also include practical or soft skills such as collaboration or problem solving as mo db center uk re companies move towards skills-based hiring.
What capabilities are highly valued within our company?
What skills will be essential to maintain a competitive edge in the future?
What competencies do employees need to perform their tasks efficiently and effectively?
What emerging skills are becoming important in our industry?
Which roles could be impacted by automation?
Are there new technologies our workforce must learn to stay up-to-date?
Are there potential roles we don’t have yet but will need soon?
Example: AI technology is used widely by marketers for a range of tasks from content generation to automation. This means that AI skills are becoming increasingly important for marketers - existing and future. So think about what AI capabilities you want to achieve in the organization and plot the skills you need.
Step 3: Assess Current Team Skills
Now that you know your goals and the essential skills your organization needs to flourish, it’s time to evaluate the knowledge of your marketing team.
You can use several methods to gather this data which include:
What capabilities are highly valued within our company?
What skills will be essential to maintain a competitive edge in the future?
What competencies do employees need to perform their tasks efficiently and effectively?
What emerging skills are becoming important in our industry?
Which roles could be impacted by automation?
Are there new technologies our workforce must learn to stay up-to-date?
Are there potential roles we don’t have yet but will need soon?
Example: AI technology is used widely by marketers for a range of tasks from content generation to automation. This means that AI skills are becoming increasingly important for marketers - existing and future. So think about what AI capabilities you want to achieve in the organization and plot the skills you need.
Step 3: Assess Current Team Skills
Now that you know your goals and the essential skills your organization needs to flourish, it’s time to evaluate the knowledge of your marketing team.
You can use several methods to gather this data which include: