Employee immersion with customers is very important

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There is a before, during and after in the journey of any employee in a company. The Employee Journey Map of any worker is a tool that includes different critical moments such as incorporation, career plan, promotion, leaving the company, etc. Identifying them beforehand and having a series of actions and ways of listening in each of them is what is done through the Employee Journey Map tool.

For example, the DEC association has developed its own practical kuwait phone number owner management model called the Employee Wave (graph below) where employee experiences are monitored and designed to understand and activate a better Employee Experience.



The onboarding phase, the first moments a person spends in a company, is key. Here, Marketing can help HR enhance this first experience in a much more visual, dynamic and attractive way for someone who has just joined and who will be so receptive to the details that they might even share them with their network.

Marketing but also for HR, especially in sales, customer service and marketing positions. Although at BtrueB we think it should be for everyone.