Be original and don't follow the crowd.

[bitheerani319]

When I started writing my blog, I got a lot of advice, both from those who knew something about marketing and blogs and from those who just learned what a blog is yesterday. That's normal. The advice that kept repeating itself was this – write in English, you'll have more readers! I decided to ignore all the advice, including that one.

Why? Because there are so many, many, many blogs like mine in English. Blogs that are excellent, average, and bad. Blogs that are more expensive than mine and cost tens of thousands of dollars, and those that are clearly amateurish. Blogs that are written by native English speakers, as well as those that are barely readable because it's clear that the blogger is writing in English only because he hopes for a larger audience.

In my language (and the languages ​​of neighboring countries), there cameroon whatsapp list that many blogs like this. Nor are there those who are persistent and crazy enough to publish quality content twice a week for 3 years without exception.

That's my originality. What's yours?

Listen to your audience and answer their questions
Once upon a time (well, not that long ago…about 20 years ago) people would do research in libraries and look for what they were interested in. Today, we have the internet, which has made the search process faster and easier, allowing us to find what we are interested in faster.

Content marketing is all about facilitating and providing answers to questions we want or need to know the answer to. At the same time, it also serves as a great branding tool because the more people read what you write, the more you become an expert and a recognizable name in your business.

Articles serve to provide people with information they are interested in. If a written article does not provide any useful information, says nothing, and cannot be learned or learned from, then it is not doing its job and makes content marketing futile.

You clicked on this text because you obviously want to know what the characteristics of a quality blog post are, and I'm listing them for you right now. If I just lured you in with a title, and then wrote 1,000 words about nothing concrete, it would be a text without any use or value.

Text length is more important than you think
One of the biggest questions that circulates in blogging and marketing circles is how long the text needs to be for both Google and the audience to like it. The answer is – long enough.

Numerous studies have been conducted on the ideal length of a text, and everyone agrees on the following – 2000 words is the ideal length because the top 10 search results most often result in articles of approximately 2000 words.

Do I need to point out that those 2000 words must make sense, and not just serve to fill space? If you have nothing to say, don't write just to fill the quota. A quality 500 words is a better idea than a poor quality 1500 word text.

Write in the appropriate tone
Most people appreciate and understand simplicity best, so it's the biggest compliment to me when someone tells me that my texts are simple and easy to read, because that's my goal. I don't like complications, and I know marketing and people well enough to know that the audience will quickly give up reading if

they are bored
You don't interest them in the first two sentences.
they don't find what they're interested in when they skim the text
they don't understand what you write because you sound like a 4th year college textbook and people need a dictionary for your text
Try to be understandable and approachable. The worst thing is to act too smart and use words that you know most people don't understand, and very often you as a writer don't either. Just think of Delboy from Mućki and his way of expressing yourself, and it will be clear to you which direction you should not go.

Remember those boring professors from college and how much you fell asleep during their lectures because they were boring, pointless, incomprehensible, or all of the above. Don't repeat the mistakes you didn't like with your blog.

Accuracy of information is imperative
It's not important to just pay attention to all the details I've listed so far and then write about facts that can't be proven or haven't been checked multiple times. That's like me starting to give you made-up gardening advice and saying that carrots need lots of water and darkness to grow.

The fact is, I don't know what carrots need to grow, but if you follow my untested advice, you won't have a good time. Or you will if I guessed right, although I doubt you want to take a 50:50 chance if you want to get serious about growing carrots.