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Videos on Facebook

Posted: Sat Dec 21, 2024 4:17 am
by rosebaby37123
Create conversation
The so-called “engagement bait” has been penalized by Facebook and now even more so. This refers to those posts that explicitly encourage liking or commenting, so it is recommended that you generate conversation in the most natural way possible.

Therefore, instead of putting “leave your comment” in the caption, make posts that generate controversy or that leave users with no choice but to leave their opinion.

With this new Facebook algorithm, comments are more important than likes, and posts with a considerable amount of text in them are valued more.

 

 

Don't link to low quality sites
The main thing that Facebook's new algorithm wants is to eliminate bad content and instead promote content from people and brands.

So if you're going to link to your blog, make sure the content is really good because if you want to promote it, Facebook will take into account what's inside.

So make sure your bounce rates are minimal, loading time is low, no spam, etc.

 

Engage with your customers
 

Humanize your brand
Treating your customers on Facebook with predetermined responses or as if you were a robot must be left behind.

Putting a face to your brand or business gives it more value and credibility.

So, rely on your employees to promote yourself as a human brand and not rigid when sharing content.

Therefore, it is advisable that you encourage your customers to share their experiences on your wall or comments with your products or services.

 

 

Help on Facebook
Providing customer service on Facebook is crucial to success and taking advantage of the new algorithm.

Therefore, respond to all your customers' complaints or requests as kindly as possible.

In the end, this also translates into interaction and is a win-win.

 

Make videos
If you want to succeed with this new Facebook algorithm, you will have to get up to date by hotmail email list generating audiovisual material, as we mentioned before, even lives will be prioritized.

 
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Our recommendation for you to succeed with your videos on Facebook is to create materials with native content, that is, do not link to YouTube because it will be lost.

You also need to make useful and high-quality videos, as many people watch these videos without sound. Therefore, we advise you to think of a strategy, and even if the material is in the same language, include subtitles.

When reaching out to videos, Facebook takes into account intent and repetition.

The first thing to consider is whether the material is so relevant that users come to your fan page to watch the video and not just find it in their feed.

The second takes into account how many times the same user views this video.