Furthermore, according to the American psychologist Abraham Maslow, these needs are organized hierarchically into five levels:
Physiological needs : These are those that are directly related t philippines whatsapp group o human survival, such as eating, drinking and maintaining good health. This means that food products, drinks and medicines would be within this level, which is the base of the pyramid.
Security needs : within this level are those that make humans feel protected, which would include everything from access to a home to alarms or life insurance.
all people feel the need to be part of a group and to connect, in some way, with the world around them. Therefore, all those products and services that promote social activities would be included in this level.
Esteem needs : are those that are related to self-esteem and that are manifested through the acquisition of products that give a certain status, such as owning a car or jewelry.
Self-actualization needs: This is the top of the pyramid and is where the needs related to individual happiness would be included, so they are much more specific. For one person it may be traveling and for another getting a university degree.
According to Maslow, all individuals need to meet their needs by follo