What is SEO, also known as search engine optimization?
What should we do to improve web positioning?
What are the 10 most important SEO factors to improve your ranking?
1. User Experience (UX)
2. Quality content
How will positioning be achieved?
3. H Title Tags
4. Text style
5. Objective Title / Objective Description
6. Link map
7. Establish that order within your site.
8. Link keywords
9. Image and video optimization
10. Web analytics, how to use Google Analytics on my website?
SEO factors that directly affect search engine visibility.
What are the different levels of SEO that affect your website's visibility?
The quality of the content
Keyword in the title
The H1 tag
The meta description
The recurrence of the keyword in the content.
The lexicon of content
The extension of the content
Unique content
Canonical URL
Optimizing images
The freshness of the content.
Outbound links
Internal links
Keyword in URL
Web loading speed on different devices
The Web Core Vitals
Conclusion
Frequently Asked Questions:
How to rank for a keyword?
Lorenzo Gonzalez, Digital Marketing Consultant
List of posts:
What is SEO, also known el salvador telegram lead search engine optimization?
It is a process of optimizing your website . Through SEO , you will improve your site’s ranking in search engines and enhance the visitor’s UX (user experience). For this reason, sites with search engine optimization rank higher in the search ranking index.
What should we do to improve web positioning?
The basis of effective Google positioning is based on 2 key elements:
On-page SEO optimization
Off-page SEO optimization
Although they are old concepts in the world of SEO, there are many occasions in which these two elements are not implemented correctly.
As an SEO consultant , in this article I will present you with the top 10 SEO strategic factors that you should pay attention to when you internally optimize your website . How to rank your website on Google? If these 10 factors are executed correctly, Google will certainly reward your site. Many times you will have to perform an audit to know the true status of your website. They are not in any order, but they are all necessary to perform effective and efficient optimization on your website.
The 10 most important SEO factors to position a website on Google
Click To Tweet
What are the 10 most important SEO factors to improve your ranking?
Although there are many factors to take into account, I am going to tell you which ones have the greatest impact on the positioning of our website. Let's look at the main factors that influence Google's ranking one by one.
User experience1. User Experience (UX)
Currently, user experience (UX) is the most important factor that Google is taking into account when deciding where to position a website in the SERPs (search engine results page).
User experience is a compendium of web design strategies to persuade the user to stay on the site. The goal is then to retain them on the website for as long as possible and to get them to interact.
How does Google evaluate the quality of user experience?
Google uses a metric known as CTR (click-through rate) to measure user experience on our site. CTR or click-through rate is the number of clicks a link to our website receives in the SERP for every 100 times that link appears.
When the CTR is high, it tells Google that our website is important to users and therefore provides more relevant value to its search engines. This will give Google an incentive to improve our web positioning .
It is certainly important to consider the design of a website. A company or web designer cannot ignore the different devices that exist today. They cannot design your site exclusively for a home computer. Accessibility from a mobile device will greatly improve the user experience.
Therefore, a web design adapted to current mobile devices , such as tablets or smartphones, will provide a better display of your website. Users will have many different options at their disposal to navigate your website.
Another key element of UX is website loading speed . Imagine a visually appealing site that draws visitors in and also loads very quickly. It can convert those visitors into potential customers.
What factors should be taken into account when improving UX?
The structure of the site, creating an experience that persuades your visitors to navigate the site and interact, as well as the quality of the content , are very important factors that result in the user having a pleasant experience.
All of the above factors are very important, which is why you need to have a website that is relevant and useful to your audience. In the structure of the site, we will find important factors such as loading speed, responsive design, colors, and web display .