How to see your customers’ shopping behavior
Posted: Sat Dec 28, 2024 4:53 am
In terms of calculating SEO ROI, knowing the steps that your customers take and the pages they view before making a purchase helps you analyze the value of individual pages and also the effectiveness of your overall SEO content strategy. #3 Sales Performance Again, this is for e-commerce only. The sales performance feature shows sales from all sources and mediums. You can view data for organic traffic only and identify its revenue. How to view your sales performance In your Google Analytics’ left panel, click on “Conversions” > “E-commerce” > “Sales Performance”.
Sales Performance in Google Analytics. This gives you an overview of your revenue and a breakdown of each transaction. Tracking this through time and seeing how it trends guides your content strategy. What is the average transaction amount benin phone number database and what does it tell you about your customers? Does tweaking your copy to promote up-sells or cross-sells have an impact on your per-transaction revenue? Another set of data that helps you calculate your SEO ROI and optimize your content strategy is your customers’ shopping behavior.
in-depth Click over to “Conversions” > “E-Commerce” > “Shopping Behavior” Viewing Shopping Behaviour in Google Analytics. At a glance, you can see how effective your purchase funnel is - how many sessions continue from one step to the next? How many people went to your page and didn’t purchase, or added to the cart but didn’t follow through with payment? This helps you identify areas that need more SEO attention. This also helps you draw projections on how much your revenue can increase by optimizing your copy and implementing SEO to boost organic traffic, which helps you get a better idea of your SEO ROI.
Sales Performance in Google Analytics. This gives you an overview of your revenue and a breakdown of each transaction. Tracking this through time and seeing how it trends guides your content strategy. What is the average transaction amount benin phone number database and what does it tell you about your customers? Does tweaking your copy to promote up-sells or cross-sells have an impact on your per-transaction revenue? Another set of data that helps you calculate your SEO ROI and optimize your content strategy is your customers’ shopping behavior.
in-depth Click over to “Conversions” > “E-Commerce” > “Shopping Behavior” Viewing Shopping Behaviour in Google Analytics. At a glance, you can see how effective your purchase funnel is - how many sessions continue from one step to the next? How many people went to your page and didn’t purchase, or added to the cart but didn’t follow through with payment? This helps you identify areas that need more SEO attention. This also helps you draw projections on how much your revenue can increase by optimizing your copy and implementing SEO to boost organic traffic, which helps you get a better idea of your SEO ROI.