1. Zillow Premier Agent
Focus: Residential real estate (B2C)
Features:
Massive traffic and brand trust
Paid “Premier Agent” placements on listings
Lead routing by zip code
Best For: Agents who want to appear korea telegram phone number list next to active listings and get buyer/seller inquiries
2. Realtor.com
Focus: Residential real estate
Features:
High-volume buyer and seller traffic
Connections Plus program for lead distribution
Local market insights and CRM integrations
Best For: Agents looking for a steady stream of buyers and homeowners
3. Redfin Partner Program
Focus: B2C leads with some agent oversight
Features:
Referral-based leads (Redfin refers clients to partner agents)
Built-in technology support
Pay-per-closed-transaction
Best For: Agents who prefer warm, transaction-ready referrals
4. BoldLeads
Focus: Buyer and seller leads (B2C)
Features:
Custom landing pages + ads
Automated follow-up campaigns
Exclusive leads in your territory
Best For: Solo agents and teams seeking automation and lead exclusivity
5. Market Leader
Focus: B2C lead generation and CRM
Features:
Exclusive leads via targeted advertising
Built-in lead nurturing tools
Pay-per-lead pricing
Best For: Agents and teams looking for a full CRM + lead system
6. Facebook Ads (via Real Geeks, Ylopo, or DIY)
Focus: Targeted homebuyer/seller lead gen (B2C)
Features:
Hyper-local targeting
Lead forms + retargeting
Visual ad formats for property tours
Best For: Cost-effective lead generation with broad control over targeting
Best B2B Lead Generation Platforms for Realtors (Commercial / Investor Leads)1. LoopNet
Focus: Commercial real estate (B2B)
Features:
Marketplace for leasing, buying, and selling commercial property
Premium placement available
Strong traffic from investors, tenants, and developers
Best For: Commercial brokers, office, retail, and industrial agents
2. Brevitas
Focus: Off-market and private commercial real estate (B2B)
Features:
Investor platform for large assets and off-market deals
Syndication to over 100K investors
Integrates with CRM and email tools
Best For: Agents looking to connect with accredited investors and commercial buyers
3. CREXi
Focus: Commercial property listings and lead generation
Features:
National CRE buyer/seller audience
Lead tracking and marketing automation
Virtual deal rooms for collaboration
Best For: Tech-savvy commercial agents and firms
4. LinkedIn (B2B Lead Generation for Realtors)
Focus: Commercial and referral-based business
Features:
Reach property managers, developers, and investors
Use LinkedIn Sales Navigator for outreach
Build authority through content and DMs
Best For: Commercial agents and real estate investment professionals
5. UpLead / Apollo.io
Focus: B2B contact database and outbound outreach
Features:
Find and email real estate investors, developers, landlords, etc.
CRM and automation features
Email verification and intent signals
Best For: Realtors targeting B2B real estate partners or leads at scale
Comparison TablePlatform Type Lead Source Best For
Zillow B2C Buyer/seller search traffic Residential agents
Realtor.com B2C Active listing leads Buyer-focused agents
Redfin B2C Referral system Low-risk lead acquisition
BoldLeads B2C Paid ads + automation Solo agents, exclusive leads
LoopNet B2B Commercial buyers/tenants Commercial brokers
Brevitas B2B Investors and off-market deals High-end CRE agents
CREXi B2B National CRE buyers Tech-savvy commercial firms
LinkedIn B2B Outbound messaging Commercial + referral agents
Bonus Tools for Both B2C & B2B RealtorsKVCore – Lead capture + CRM + automation in one
Real Geeks – Website + landing page builder with lead capture
Ylopo – Facebook + Google ad automation for real estate
Follow Up Boss – CRM for lead management and nurturing
Would you like help choosing the best platform based on your budget, target zip code, or real estate niche (e.g., luxury, multifamily, land, etc.)? I’d be happy to create a personalized lead gen strategy for you.