Operators in Yandex.Wordstat. We clarify the data on statistics
Posted: Sun Apr 06, 2025 9:03 am
Wordstat collects statistics on a wide range of queries. The results include many irrelevant keys, as well as those that do not carry the necessary meaning. For a more accurate search and filtering out unnecessary queries, operators are used - these are special signs that specify the parameters for selecting words.
Operator ""
Quotation marks allow you to collect statistics only for the specified word or phrase. For example, if you enter the already mentioned query "sleeping bag" - we will get statistics of 57,164 impressions per month. But this number includes variations of the query with female database additional words: " buy a sleeping bag ", "sleeping bag price ", etc.
If you don't need them, put the query in quotation marks and get statistics only for the original wording.
It’s just that the phrase “sleeping bag” is entered into searches much less frequently – Wordstat shows 3,063 impressions per month.
Operator !
This operator fixes the word form in an exact occurrence: without changing the case, number, tense. For example, we need to find out the frequency of the query "delivery of goods to Moscow" strictly in such an occurrence, because other word forms will change the meaning of the phrase.
Operator ""
Quotation marks allow you to collect statistics only for the specified word or phrase. For example, if you enter the already mentioned query "sleeping bag" - we will get statistics of 57,164 impressions per month. But this number includes variations of the query with female database additional words: " buy a sleeping bag ", "sleeping bag price ", etc.
If you don't need them, put the query in quotation marks and get statistics only for the original wording.
It’s just that the phrase “sleeping bag” is entered into searches much less frequently – Wordstat shows 3,063 impressions per month.
Operator !
This operator fixes the word form in an exact occurrence: without changing the case, number, tense. For example, we need to find out the frequency of the query "delivery of goods to Moscow" strictly in such an occurrence, because other word forms will change the meaning of the phrase.