Simultaneously shop online. Searching for a trip or a hotel for your holiday becomes easier at once, especially if you can chat in real time with all travellers. Or enjoy shopping online with your girlfriends at the same time. Think of helping to choose evening wear or even asking your golf buddies for help in choosing the right stick.
Writing (i.e. sharing with others) and reading reviews about purchased products or about (web)shops themselves.
And of course, tell about your purchases via social media, such as Twitter and Facebook. We do this a hong kong phone number list lot more in real life.
The value of a fan in numbers
The goal of social shopping is to gain fans. A fan is simply a person who follows the brand via e.g. Facebook. An American study among 20 brands showed that a fan carries more value than just the amount the fan spends.
The moment the visitor becomes a fan (by clicking the Like button), the chance that this fan will make a purchase increases by 51%.
On average, a fan spends 117% more money than a non-fan.
A fan is 41% more likely to recommend the brand or product than a non-fan.