To do this, map important locations such as stations, community centers and public places. Add tips to the locations in Foursquare and Facebook about the accessibility of the locations or upcoming work. For example, visitors can see when checking in that the intersection in front of the town hall will soon be closed and that it would be better to take a detour. Residents and visitors can of course also provide tips or respond.
All these locations and tips can also be bundled on a website or graphically displayed on a map or offered in an app. You use the information in the LBS as a database, so to speak. This way you keep one place where you store the information. The information is therefore not only accessible to the relatively small group of people who use LBS, but to everyone who visits the website.
Young people
A completely different application of LBS is to use it in direct communication with citizens. As youth worker Bob Heemskerk explains in this article , his presence on Foursquare helps in contact with young people. He can see where they are, but also tell them where he is. Young people can look him up if they need to.
even further in this context, by making it work as an incentive. For example, to promote a new 'hangout spot'. Young people can earn a reward if they check in three times at the new spot, for example. Or if they bring friends and have them check in. You can imagine all sorts of things and the realization of it is very simple.
Getting started
Start by creating an account on Facebook or Foursquare and see how many locations already exist and what is bahamas phone number list happening. Get inspired by ' Location Based Services are dead, long live LBS! ' and examples from America . Try checking in for a week at the places you visit to see how it works and what you think of it.
Then make an inventory of which locations you can use conveniently. See which locations have already been claimed ('owned by') by other parties and which parties these are. Then determine which locations you want to claim yourself. You can claim manually, but if you have multiple locations, it is quickly advisable to request this as 'bulk' .
Start experimenting and see what happens. Make people aware that they can check in, with a window sticker for example. You can see in the extensive statistics how many people check in, whether they forward it on other social media and what the population looks like. Very useful information that provides direct insight. Ensure an initial success and present this within the organization. Quick wins often work better than big plans in this case.
We can talk for hours about the sense and nonsense of social media, but you'd better experience it for yourself!