A fantastic way to attract new customers and get more sales is to offer a lightning deal or discount on products of your choice. It features your product on Amazon’s deal page for a short period of up to 6-8 hours. Go for one such deal a day for the best results. Moreover, participating in promotions such as Lightning Deals, Prime Day, or holiday sales events can boost your visibility. Keep your inventory and logistics in check with the increased demand due to promotional activities.
Every Amazon seller is eligible to provide lightning deals to their customers. However, if you want to create a deal, your products need a substantial sales history and a minimum 3-star rating on Amazon if there are over five reviews for the product. Moreover, Amazon provides a minimum percentage of product variations for these deals. You must follow the specifications and keep product argentina phone number list variations, such as colour, size, etc. Furthermore, the product must be in new condition, and sellers must abstain from putting up an offensive or inappropriate product. Lastly, you must comply with the customer review policies set by Amazon and use Seller Fulfilled Prime or Fulfillment by Amazon.
Run Sponsored Ads on Amazon:
If you think that only producing and maintaining inventory in your warehouse does the trick to have better sales and profits on Amazon, that’s barely the case! You cannot compete on this large platform without putting in any marketing efforts. You need ultra-focused keywords for your niche to capture your target audience. So, to improve your game, Amazon offers two types of advertisement formats that you can count on.
1. Amazon brings sponsored ads for products to sellers that promote specific products. Firstly, you should jot down the products you want to advertise on Amazon. Secondly, allocate keywords or product attributes to target niche customers. Lastly, set the cost-per-click amount for your ad.
2. The second type of promotion is sponsored ads for brands, which create awareness of your brand and products among the targeted customers. The seller makes an ad creative with a logo, headline, and product images. You can also choose if the customer clicking the ad will land on your Amazon Brand page or another link that leads to your Amazon product. A clever way to display your entire product range is to invite the buyer to your Amazon brand page. The customer can find various options in one place and ends up buying more.
Offering Lightning Deals to Customers:
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