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Online experience: online channels & customer focus

Posted: Thu Feb 13, 2025 3:31 am
by Bappy11
A online maturity model

The first facet comprises the 'online experience' and concerns the sub-areas of online channels and customer focus. Online channels describes the role of and coherence between owned, earned and paid online media for the organisation. The sub-area of ​​customer focus concerns the extent to which the needs of the target group are taken into account when using online.


Online maturity model: insight into the components
Below you see a visual representation of the online maturity model. Determining online oman telegram data maturity helps organizations to give structured substance to the business objectives from the online domain, to identify opportunities and to realize online potential. Organizations that are successful online have in common that they are able to change in balance. This means that the different facets of online in maturity levels are connected to each other and can be brought to a higher level in coherence.