Outbound Sales – These are people you can’t reach. They don’t know who you are yet. Cold outreach is usually done through email, phone, LinkedIn, and offline networking.
The outbound sales process that this page focuses on is as follows:
Contact qualified individuals via email, phone, LinkedIn, advertising, and other channels.
Engage with them through online product demonstrations, sales calls, webinars, or newsletters.
Deliver your demo: address their objections and build deal momentum.
Negotiate and complete contracts.
Who should you contact through outreach?
To identify your ideal outbound leads, interview poland mobile database your current customers to find your buyer personas. Ask them:
What made you buy?
What did you choose instead of the original choice?
How did you hear about us?
What is your role and company?
Use their responses to:
Identify needs – Understand your customers’ pressing problems.
Identify work experience – Describe their work experience.
Identify channels – Understand where to find people like them.
Throughout this process, prioritize potential users at the top of the product awareness ladder.