Registering a domain name is the first step in establishing your online presence. It is your company’s unique address on the internet, usually in the format www.yourdomain.com. Registering a domain name has several advantages, including:
Identity
A custom domain helps build a strong and memorable identity for your business on the internet.
Credibility
Having a custom domain address can help improve your business' credibility and customer trust.
Ease of access
A custom domain is easier to remember and type than an IP address, making it easier for customers to find and access your website.
Brand protection
By registering a domain, you are protecting yourself bank data against the possibility of someone else registering the same name and using it for their own purposes.
How to register a website domain?
To register a domain, you will need to choose a name that represents your business and check that it has not already been registered. This can be done through a domain search tool.
Next, you’ll need to choose a domain registrar, which is a company that will register and manage your domain. They usually charge an annual fee to do this.
Once you've chosen a registrar, you can follow the instructions to complete registration and set up your domain.
At Grifo, we recommend that our clients register their domains through the Registro.br website . Registro.br is the entity responsible for managing the registration of top-level domains (TLDs) in Brazil, such as .br and .com.br.
They are responsible for ensuring the stability, security and efficiency of the domain name system in the country. Registro.br is a non-profit organization, linked to the São Paulo Research Foundation (FAPESP) .