Google has recently started explicitly recommending that the author of articles be identified by specifying an author URL in the structured data. The company has added author.url to the list of recommended properties. This allows the author of an article to be clearly identified. This allows Google to better follow the author's tracks and, for example, track the expertise of people who publish texts on multiple websites. This could also improve the ranking of a website if an author with a good reputation publishes there. From now on, you should therefore add the author.url property to the structured markup for articles.
Until now, the function for reporting indexing problems rcs data greece was only available in the USA. Now Google is making it available to all users. Anyone who accesses the relevant English-language articles in the Google Help Center can now report indexing problems using a button in the index coverage report and the URL Inspection Tool. Before doing this, Google says you should try to find a solution via the forum or look for solutions in Google's documentation.
A report by the CX platform Emplifi provides insightful insights into spending on social media advertising and the performance of organic posts in the second quarter of 2021. As the statistics show, global advertising spending on Facebook and Instagram has increased by around 50%. The experts are forecasting further growth for the rest of the year. However, a decline was observed in the reach of Facebook ads (minus 12.4% compared to the same quarter last year). However, this follows a long increase, so there should be no cause for concern yet. The interaction rate on Instagram is 6.4% higher than on Facebook. According to the report, live streams generate the most interactions on Facebook.