That’s why, in addition to being able to make a sale uk telegram number in the end, it’s worth learning how to deal with indecisive customers, and we’re here to help. We’ve put together a guide on what to do when faced with customers who don’t know what they want, along with tips on how this can help your business.
Identifying an undecided customer
There are two types of customers who fall into the definition of a fickle customer: those who call your sales department and those who need your customer service center .
Sales leads are people who want to make a purchase but can’t quite put their finger on what they want to buy. While it may seem like detective work, your team needs to probe with questions and gather clues to guide leads toward a sale.

Customer service incidents involve customers who know they have a problem but can’t immediately identify what the problem is. These customers often want to vent rather than find an actionable solution, but not always.
Any guide to dealing with fickle customers (including this one) will recommend being patient with both types. While it can be frustrating at times, creating a bad experience will result in poor feedback that can spread like wildfire.
Identifying what your customer really wants
We may be complex creatures, but our decision-making process is pretty simple. Most people subconsciously go through the following steps when considering a purchase:
Thinking about what they need
Considering alternatives
Weighing the pros and cons of alternatives
decide to buy
While the details vary from case to case, the basic characteristics of undecided customers are strikingly similar, so you can hold training sessions with your team to address a customer’s concerns.
For example, they may have already chosen your product and all they need to do is hear a few benefits to feel confident in their decision. Alternatively, you may be faced with a customer who has heard great things about what you sell but needs a little bit of an explainer to get them started.
The beginning of any strategy for how to deal with undecided customers should be to determine what your customer really wants. It acts as a switchboard so your team can manage the next steps of the conversation.