Get inspired by these 8 proven conversion funnel examples to increase sales and find the best one for your business...
We want to dedicate this post to the managers, leaders and/or marketing and sales coordinators who… want to continue in the trend and make the best decisions for their companies.
As you may know, the conversion funnel, whether in marketing or sales, is one of the most widely used methodologies to understand the user's journey, from the moment they enter the website to the moment they make the purchase.
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What the heck does funnel or conversion funnel mean?
Whenever we come up with a strategy to boost our business, we want to use a funnel, but do you know where it comes from? What does it consist of? And if it fits what you are looking for?
This is the main goal of this blog. So let’s see where this term india whatsapp resource comes from: conversion funnel.
Surely some companies or businesses know this model, but, in many cases, they do not really know how to implement it.
In a general overview, the funnel is used as a metaphor, because at each stage the users decrease, until reaching the narrow part of the funnel, which would be the final and lucrative stage for the company.
The origin of this term is born under the AIDA model (Awareness, Interest, Desire, Action) , which in Spanish translates as: Consciousness, Interest, Desire and Action ; created by Elmo Lewis in 1898.
elias-st-elmo-lewis-toolshero
This is Elmo Lewis, one of the pioneers of advertising, from 1898. Photo from toolshero.com portal .
You may already have a sales or marketing funnel in your plans, but have you evaluated whether it has really worked? Did it meet the stated objective?
There are so many questions at once that it can overwhelm you, right?
For this reason, it is important that you keep in mind two fundamentals during a funnel: one, knowing your buyer persona and the second, having an excellent content strategy.
So… what the heck does funnel mean?
According to the RAE, the funnel is a “hollow instrument, wide at the top and narrow at the bottom, in the shape of a cone…”
But for marketers like you and me, the above refers to the evolutionary reduction of the user. At the top it will be a visitor, in the middle it will be a lead, and at the narrow end it will be a qualified lead or customer (as the case may be).
8 Examples of Conversion Funnels that DO work in Marketing and Sales
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