The main concern we have to keep in mind is that a website that is not optimized for smartphones tends not to achieve many sales in e-commerce.
According to the Panorama Mobile Time/Opinion Box survey – Mobile payments and mobile commerce in Brazil, 81% of Brazilians made purchases using their cell phones in April 2022. This demonstrates how important cell phones are in people's lives.
E-commerce that does not have a website with a specific layout for mobile phones loses out on the competitiveness.
So whether you’re selling structured cabling or artisanal snacks, mobile-friendly design needs to be thought out carefully and planned.
But this is just the first step. With smartphone viewing planned and activated, other actions must be considered, now with a focus on digital marketing.
Check out the topics to see what measures paraguay whatsapp data you can take to increase the performance of your online store.
The importance of Digital Marketing for online stores
Since most people shop online, some efforts must be made to reach them. One of them is digital marketing. Using this term, we divide the areas of attracting potential customers into the following topics:
Content marketing;
SEO;
Email marketing;
Social media management.
These four practices are important to make the brand known to many more people, reaching an ideal customer.
Consequently, there is an increase in sales at your pizza shop in Assis SP or at your men's clothing store, for example. It applies to any niche.
Below, we will delve deeper into the topics mentioned above, so that you understand how each of them works and can apply them to your business to increase the performance of your online store.