Now that we have explained everything that a web maintenance specialist can do for you, let's get to the benefits that this will bring to you and your business, which are quite a few.
Saving time and money
It may sound cliché, but it is the reality. Hiring a professional web maintenance service saves you time and, believe me, money. There are many people who embark on the adventure of creating their own website by themselves and end up hitting a wall, asking for help and, even worse, paying more to fix the damage already created.
Spend more time on your business
There is something that many entrepreneurs forget when starting a business and commercial real estate email list that is that their main objective should be to maximize the benefits of their real work, not to try to reduce costs in areas about which they have no knowledge.
That hour you spend editing a photo in Photoshop, reducing its weight, adapting it to the space you want to include it in and fighting with the web editor on duty until it looks good can end up costing you a lot more than hiring someone. Time is money and, if you manage to make your business more and more profitable, hiring a professional will seem cheap in the long run.
Your website always monitored
Putting your website in the hands of professionals will allow you to forget about the day-to-day running of your website and put aside all the worries that this could cause you. These specialists will take care of everything with a much greater degree of knowledge on the subject, which will ensure that no incident will be a major headache for you.
Always have the latest news
In addition to advanced knowledge of what can happen to your website at any given time, a specialist will also know what can happen to your website in the future. As great professionals, they are up to date with trends in security, hosting, speed tips, SEO and any other trend, so they will prepare your website in advance so that your space adapts to any standard or trend that may be implemented in the future.
Have a team of professionals at your disposal to help you with the website and email
Despite what many may sell, a web maintenance service must always be accompanied by email maintenance. And, although you may find it hard to believe, email management can be even more complex than that of any website.
Furthermore, their importance could even be placed on par. If you have an e-commerce site , for example, you will need to constantly send emails not only to make promotions, but also to indicate the status of an order, thank a purchase, welcome a new user or send the invoice for a sale. These aspects are vital in the day-to-day running of any website and are often interrupted by an IP or domain block and can even cause your customers to not receive your emails. The reason? Well, there could be many, but you are probably the victim of ransomware or data kidnapping, a phishing attack ... It is a war to which it is better to bring a good squire.
Monthly reports
If specified in your web maintenance service contract, you will be provided with monthly reports that will include detailed information on how the website has performed over the last 30 days. These reports are generally made up of general information such as web traffic statistics, a list of the tools updated during the period, the security status of the website or the speed it has maintained over that time.
However, there is another type of more specific information that you can request from your trusted company if you think it is appropriate:
SEO Reports. These reports will take a more detailed look at the SEO strategy you have contracted. This report will not just show you traffic, but will focus on the organic section, indicating your average and individual position in Google, the keywords you are ranking for, an update on what the competition is doing, and some small recommendations to make next month's data more positive.
Ad campaign reports. Another very popular report is the one on the campaign management you have decided to carry out in the last month. These analyze the impact of the advertising investment, indicating the number of visits, the average time that the lead has remained on the page, the number of conversions or the keywords that have been most successful when displaying the ad.
Technical report. This is perhaps the most typical and sometimes the most undervalued by companies. Technical reports are vital to maintain a healthy website that responds to the minimum needs that all our visitors will have: an optimal state of security, a good loading speed, an updated website and, ultimately, a place that allows the user to enjoy a satisfactory experience. Without this series of factors, all the other areas would not be successful.
Web analytics report. Browsing the Internet without looking at your website's metrics is like driving down the road with your eyes closed. Knowing whether or not you are on the right track must be compared with the data provided by your site. Setting goals and establishing values that help measure whether you are closer or further away is as important, or more so, than any of the previous sections.
Advantages of hiring a web maintenance expert
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