Facebook as a digital marketing strategy What are you thinking?

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1 Tell the world your story
Facebook as a digital marketing strategy
Turning Facebook fans into customers is now a common B2C strategy for marketing agencies, partly because Facebook’s very structure allows for better targeting and boosts user engagement.
The social network’s digital marketers are aware of the growth of their platform but also recognize that they are approaching the limits of their potential when using Facebook as a digital marketing strategy, so they are already planning to expand the company’s horizons and venture into the realm of TV and others, to “build community,” according to Mark Zuckerberg. Facebook announced in February of this year the four most important changes it will make in 2017:

Raising the standards of measurement
Controlling the quality of news
Improve attribution
Developing digital storytelling
Ultimately, social media advertising is what Facebook lives on, and senegal whatsapp resource the application of cutting-edge technology is vital to its business. On the measurement front, the ever-increasing demand for information for strategy development will be met by new and better tools, as well as the involvement of new allies that will allow for more accurate comparisons across different channels and through third parties.
On the other hand, as part of efforts to improve attribution, Facebook as a digital marketing strategy already integrates multi-touch solutions and even offers an online course through blueprint. While current multi-touch analytics models do not yet represent an advantage for digital marketing agencies that only have one or two campaigns, those that are running multiple campaigns will find a clear benefit.