Keyword and ad targeting allows us to group similar items together faster when analyzing data.
A well-structured and segmented account makes using tags quick and easy, speeding up analysis and detection of weak or improving elements.
3.- Make better decisions faster
Segmenting the worst performing areas of the account will immediately draw our attention.
Good use of tags will help us understand which groups might benefit.
Improve KPIs
Continuous improvements in Quality Score combined with other consistent metrics (traffic, competition levels, site conversion rate) will naturally improve overall KPIs .
So in the medium to long term costs will decrease.
Agility in account scalability
A well-structured account will allow for quick thailand telegram group additions with minimal changes, allowing the account to grow without a lot of manual operations.
For example, let’s say our client is a sports footwear business and we have a generic campaign for “football boots.”
If we want to expand to the South American market, we would only have to duplicate the entire campaign and do a search and replace with the corresponding synonym.
Of course, we always have to take into account the idiosyncrasies of each country to buy keywords in their native and/or everyday use form.
- Ease of improving the quality level
If keywords are segmented correctly, we will be able to better identify those with low quality levels.
Thanks to this identification, we will be able to create specific landing pages without having to modify the account structure.
Faster and easier reporting
-
- Posts: 7
- Joined: Sun Dec 22, 2024 4:47 am