That is, the service algorithms independently

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The collected data is automatically analyzed, users are distributed into thematic groups according to one or another characteristic. This is the so-called retargeting audience , that is, your potential clients.

For example, for a company selling goods for home and garden, garden and vegetable hungary mobile database garden, these will be people who were interested in buying a frame pool or terry towels. These users will see relevant ads in their Internet browsers. No additional Google Analytics or Yandex.Metrica settings are required.

Study your audience and choose which target group to show the ad to. If a company has an advertising account on Google Analytics, it can use the service of selecting a Look-alike audience, that is, those who, according to one or another characteristic, are also included in your target audience.