Unfortunately, many real estate agents today still underestimate the importance of a visually appealing and user-friendly homepage for their success.
In order to create a professional real estate homepage , a comprehensive concept is required that takes into account the areas of technology, content, SEO and design and brings them into harmonious harmony.
It would therefore be a mistake to rely on boring fusion database standard templates for the design of the website. There is then a risk of getting lost among the many competitors on the Internet . The same applies to the use of stock photos - these always have an impersonal effect and seem interchangeable.
The common mistakes of the real estate homepage
Over the past 20 years, the number of active real estate agents has increased by more than 50 percent. Competitive pressure has also increased, particularly due to the triumph of Proptech companies - they have enjoyed growth of a full 1,500 percent over the past five years.
Develop a solid concept for the broker homepage
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