And now what?
If you haven’t looked at your Conversions Report in Google Analytics 4 ever, or for a while, now is a great time. The report is really a great starting point to understand what is going wrong or extremely well with the conversions on your site, web shop, or app.
And if that’s not enough, you can create a full custom conversion report. Just follow the steps above.
Since these type of events are so important, you can also add conversion dentist data
data as a dimension in many other GA4 reports and explorations, like the path exploration report.
Tests if your conversion shows up in GA4
Performing a basic test to see if a conversion is being tracked by GA4 is always a good idea. You don’t want to make decisions based on missing data, do you?
You can test GA4 in real time and that’s easier done than said.
Yes, you read that right.
Just open your site and do the action that is supposed to show up as a conversion in GA4. That can be, filling in a form, clicking a button or whatever is important to launch your business to the moon.
In the RT report, scroll down to the “Conversion” data card. If you see the event here, it is being tracked correctly.
With detailed conversion event reports, you can dive even deeper.
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