Tip to increase email open rate: Use the magic of numbers

[armdrejoan]

It is highly recommended that you send a test letter to yourself before officially sending the letter. In addition to using a computer, remember to check it once on your mobile phone to confirm whether you can see the key points of the text at a glance when you open the mailbox.

The subject of a letter and the subtitle of an article are essentially the same, and there are some common details that can be used as references. One very important trick is to make good use of Arabic numerals , especially if there is data worth sharing in the content, which can be placed directly in the subject to enhance the value of the article.

Let’s go straight to the demonstration and nepal phone number list at the following two titles:

A must-read before class starts! Three misconceptions that novice instructors may have
that make courses difficult to sell? Many lecturers confessed: I wish I had known these things earlier

Let’s change the way we write it. Please look at the following two titles:

A must-read before class starts! 3 Misconceptions Novice Instructors May Have
The course is not selling well? 100 lecturers’ true confessions: I wish I had known these 5 things earlier

The meanings of the two groups above and below are basically the same, but with the addition of Arabic numerals in the title, does the text become more attractive and make people more willing to click? Why is this happening? This is because modern people like to absorb simple and concise information.

When Arabic numerals are added to the subject of a letter, in addition to having an eye-catching effect, it also conveys the message that "I've sorted it out for you!", making the recipient feel that the content is more specific and intuitive, and there will be a relatively clear system structure in the mind, thereby reducing the psychological burden . I feel that I don't need to spend too much time and can quickly grasp the desired knowledge, thereby eliminating the psychological barriers to reading lengthy letters.

In addition, everyone's definition of words may vary greatly due to past background experiences, but adding exact numbers can give people a clearer feeling.