It was in this context that ChatGPT came in full force, showing countless possibilities about creating content in different ways and changing future marketing trends . In a way, Google didn’t care that much, knowing that content created by people could never be replaced by content created by Artificial Intelligence .
However, with all the success of ChatGPT and other AI tools developing and emerging russian contact number
with great success, it was clear to the world’s largest search engine that something had to be done and this took Google out of its comfort zone.
Larry Page and Sergey Brin, Google founders who left their positions in 2019, had some artificial intelligence projects and were called by the current Google CEO, Sundar Pichai, to take them back. And one of them is a version of its search engine with chatbot functions .
This shows that this topic is gaining more and more ground and it is no longer an option to ignore it. It is necessary to offer those who carry out daily searches on Google, increasingly personalized experiences.
he company that created ChatGPT, Google felt insecure and vulnerable, forcing the giant to take action.
For a company of that size to perceive that its main product may be threatened by something that could have been anticipated - after all, they had been working on it for a long time - shows us that even large companies can "rest on their laurels" and think that nothing can knock them off the podium.