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Over the past twenty years, consumer behavior has changed radically. What worked in the 1980s and 1990s to get customers is not the same as what works today.

With the possibilities offered by technology, you can attract new customers by offering them attractive content and accompanying them ...

It allows the brand and the client to communicate directly. This is done by sending a message for commercial purposes.

Companies use it to give visibility to their campaigns,
It is also a widely used tool for conversion. But it can also be used to achieve telemarketing leads peru telephone number ...

Establishing a strategic action plan is essential to start and develop a project with the aim of achieving one or more objectives, through a digital presence .

It is best not to take action without this document, as it allows you to establish a starting point. It also gives you a guideline to ...

A Digital Marketing plan is a written document that sets out all the strategic planning and actions to be developed to achieve the stated objectives.

It is very important that the document you are going to create is the result of in-depth research. You must also take into account that, as it is a ...

Over the years, the benefits of Digital Marketing have become more obvious, as multiple success stories have led many more companies to adopt the best digital practices.

The success of digital marketing is due to the fact that companies can be one step ahead compared to traditional media, as they ...

This doesn't mean repeating all the content over and over again on each network, but rather all social media communications should have the same tone and type of posts adapted to the platform.

In this article we will be talking about the best practices and strategies to obtain a better return on ...

It is not surprising that we hear about viral marketing every day even if we don't know what it is exactly or how the content of certain people or companies goes viral. That is why we often ask ourselves, how did it go viral? Was there some kind of strategy behind it or is it just luck and chance ...

There are currently various areas in which the Ministry of Education, Culture and Sport gives recognition to non-university teaching centres that contribute to improving educational quality, as well as to research work in educational innovation, to projects by entities for educational promotion and ...

Neither an urban tribe nor a social club. Far removed from any glamour, those considered “ninis” in Spain are young people between 16 and 30 years old who are currently neither studying nor working. But in this matter, nuances count a lot. These young people are often labelled as young people who do ...

With the rise of ICTs and social networks, company recruiters have access to a large amount of information about the person they want to hire. It is of little use to have a brilliant CV if you then neglect your image on the Internet. As Alfredo Vela , an expert in Social Media Marketing, points out ...