My Board

Industrial Marketing has traditionally revolved around trade fairs, catalogues, samples and sales network presentations, and that has been enough. Today, when a supplier proposes its product as the maximum or only exponent of its value proposition, it can be dangerous in a world where products are ...

The ability to show all this in a very personalized, intuitive and simple way. This is a vital aspect if we want customer analysis to be attractive to use.

Finally, when talking about implementation, we cannot forget who we are talking to all the time, the clients. We must share the results with ...

Implementing value-added services that facilitate the relationship and, above all, the perception of value is important. Services associated with the product such as maintenance, installation, technical service, etc. But not as associated as auditing, training or even marketing.

If we actually get ...

Introducing a certain amount of “fresh air” into the daily dynamics of teams with methodological, experienced professionals who have already held their position previously can influence internal transversal thinking.

Technically, a Marketing and Sales Mentoring session must be very does thailand ...

Giving visibility to the Industrial Brand is not only the responsibility of Industrial Distribution.

The Industrial Manufacturer must understand B2B2C or B2B2B2C Marketing as its natural channel for promoting its brand. Therefore, it must be concerned with generating trust and giving it visibility ...

Creation and management of content, based on data and analytics . In addition, it is necessary to have the ability to amplify it with artificial intelligence tools.

Channel and media activation. It is vital to have a vision of all customer contact points and from there activate specific techniques ...

There is a before, during and after in the journey of any employee in a company. The Employee Journey Map of any worker is a tool that includes different critical moments such as incorporation, career plan, promotion, leaving the company, etc. Identifying them beforehand and having a series of ...